Image via WikipediaA few weeks ago I began working on a little side project that I hope can get some legs at some point.

The site: Video Marketing Moxie

The premise: It takes guts to be on the forefront of anything. Particularly marketing. Your brand is at risk. The costs are not standardized. ROI is a giant question mark. The techniques are not tried and true. What works for one may not work for you (or ever again for that matter.) It’s risky business. But, like anything, where there’s risk — there’s opportunity.

My hope? To put together a community of fellow video marketing pros (and social media folks too, there’s much overlap) to help business owners and marketers understand what’s worked, what’s available, and what might work for them.

To be honest, it’s an experiment. And it’s fallen on the back burner for me for the moment (gotta pay the bills first). But check it out for now. Slap it into your RSS reader. Feel free to comment. And, most importantly, feel free to contribute ideas or content!

More stuff soon!

Yesterday the folks at Impromptu Studio graciously allowed me to interrupt them for a few minutes so I could put together a little test project.

My goal was to create an interesting virtual view of the space so people who haven’t seen it can visualize what it’s like.

Although a video tour would accomplish my goals, I decided to take a more creative approach. I wanted to “freeze time” a bit, to capture the space without the distraction of movement — and this way we get to pan back and forth through the space to take a closer look.

What do you think?